Today's beauty products must adapt to increasingly diverse environments, lifestyles and consumer expectations. From climate challenges to evolving performance needs, formulators are rethinking how products are designed and experienced.
Join Safic-Alcan and our partners for two days of insights, innovation and hands-on experiences exploring the future of adaptive beauty. Discover new technologies, inspiring concepts and practical formulation solutions developed to help brands stay ahead in a rapidly changing market.
Location: Faktorvägen 9 SE-434 37 Kungsbacka, Sweden
Date: 22 - 23 October 2026
Agenda at a Glance
Day 1 | Innovation Presentations & Networking
- 12:00 - 13:00 - Welcome Lunch & Registration
- 13:00 - 13:40 - Introduction: Agenda, Theme and Formulas presentation
- 13:40 - 14:10 - Nouryon: Advanced Film-Forming Technologies
- 14:10 - 14:30 - Sustainable Surfactant Solutions
- 14:30 - 14:45 - Coffee Break
- 14:45 - 15:45 - Roelmi: Emollients & Waxes for Modern Formulations
- 15:45 - 16:15 - Sensient: Next-Generation Hair Color Solutions
- 16:15 - 16:30 - Coffee Break
- 16:30 - 17:15 - K-Beauty Meets Scandinavia
- 19:00 - Dinner in Gothenburg
Day 2 | Interactive Workshops
- 08:30 - 09:00 - Welcome Coffee
- 09:00 - 10:30 - Sensient Interactive Workshop
- 10:30 - 11:00 - Coffee Break
- 11:00 - 12:30 - Nouryon Interactive Workshop
- 12:30 - 13:30 - Lunch
- 13:30 onwards - Staff available for Q&A sessions and additional information for everyone interested
Why Attend?
- Experience exclusive formulations developed for this event
- Participate in practical workshops and live demonstrations
- Explore the future of Ever-Adaptive Beauty
- Network with industry experts and peers